Lulu’s Organic Burger & Fries is a fast food restaurant chain that serves fast food favourites made with organic ingredients. Lulu’s makes reasonably priced, great tasting food that is good for your health too.

Sponsored by UBC, Generation:1 is a platform for local Asian artists to showcase their artwork in the community. The exhibition consists of professional and emerging artists in Vancouver.

The theme for the 2011 show was about planting roots and thriving in different cultures.

Life Brand is Shoppers Drug Mart’s house brand. Its products range from dish detergent, shampoo, to beauty products. My rebranding aim was to target a younger audience by giving the brand an overall illustrative and consistent look.

The Victorian Hotel is a boutique hotel located in the heart of Vancouver Downtown. With the art direction of Kevin Louis and his experienced team at Kevin Louis Design, I designed the front end of the hotel website. I also had the chance to explore and photograph the neighbourhood and developed a neighbourhood guide for hotel guests.

For full website, go here.

The book collection is intended to be a collector’s item for Chuck Palahniuk fans, or a starter’s guide for readers curious about the author’s work. The set also aims to increase shelf presence in book retailers.

Men’s Room Clothing is a clothing retailer chain. Its aim is to provide high quality clothing at reasonable prices. In addition to a strong cohesive packaging design, it also needs to convey a sense of quality and luxury.

Life Connections is the bi-monthly newsletter of the Vancouver Friends For Life Society, a non-profit organization that provides health and support services for individuals living with life threatening illness.

Move Fitness is a fitness centre that caters to three niche gym target audiences, lovingly named: Cardioans, Liftans, and Yogans. As a result, three micro-identities are created to specifically appeal to its members.

A selection of logos done in my freelance and contract assignments.